More than any other question, customers and prospects are asking me: What is the Ipswitch Cloud story? What are you going to do in the Cloud?
The Cloud has been the topic of discussion in many Product Management and Research & Development meetings and strategy sessions here at Ipswitch. While we may not have all the details sorted out, I want to provide you with a my initial thoughts…and I’d like to encourage you to provide feedback.
Ipswitch looks at the Cloud as having multiple personae. That is, to say, it represents various “things” to us.
In one sense, it’s a destination. When I use a Cloud-based service, my destination is the Cloud and there are attributes about this destination that are pre-configurable, predictable, and static, as far as connectivity goes. The notion of a set of Cloud Streams offered by Ipswitch is a real possibility. With over 10 million active users, we could offer pre-configured, governed connections to common Cloud-based SaaS providers like Salesforce.com or Office 365.
In another sense, the Cloud represents a way to broker information to some other endpoint that may be cloud-based or on-premise. Our Sendable offering is just that. We broker the interactions between people and systems. Brokering includes adding layers of visibility, management, and enforcement. In this case, it’s important to offer multiple ways of connecting and multiple ways of provisioning, from ad-hoc to more formalized adapters and interfaces.
Finally, we look at the Cloud as being half of any domain-to-domain exchange of information, whether it’s people-to-people, system-to-system, application-to-application, or business-to-business. Companies of any size need to seriously consider a hybrid approach to MFT, B2B, and EAI overall.
About fkenney:
Frank Kenney is Vice President, Global Strategy and Product Management at Ipswitch, responsible for defining the company's vision and strategy and integrating his global perspective into the products, services and messaging. Frank brings an unmatched depth of experience and knowledge in the managed file transfer space to the team. Most recently, Frank was a Research Director at Gartner, Inc., responsible for analyzing topics including managed file transfer, application integration, SOA, and business process management. He initiated and drove the Magic Quadrants on managed file transfer and SOA governance technologies. Before joining Gartner, Frank was Director of Creative Services and Content Distribution at the Executive Business Group. Frank holds a degree in Music Technology from the Center for the Media Arts and has studied English and Computer Science at University of Tampa. When not working, Frank can be found living the life of a frustrated musician and producer in his home studio in Tampa.
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